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Friday, January 13, 2006
I'm going to Orlando (on very important bidness)
In the fun, fast-moving and highly paid world of emarketing, it's important that those at the top keep their fingers on the pulse. Just doing your job isn't enough, you've got to over-deliver, be more than you can be, create previously unimagined opportunities, be a dynamic go-(go-dancer)-getter.
I work in this world, and it's the best! Oh, the amount of times I look up from my work to see the time and cry out, "What!? It's only 10am!!" It's incredible how quickly the day drags by when you're in such a vibrant environment - 9 hours just isn't enough, where does all that time go!
So, to make sure I'm 'in on the good stuff', I'm off to a conference being hosted in Orlando next week. I say Orlando, but it's actually in Disney World: WOMMA.
In all honesty, it does sound interesting: there's a pool, the weather's nice this time of year, it'll help maximise ROI, improve conversion rates, proper big burgers, Mickey! The conference lasts for 2 days, but I'm actually away for 6, what with the travelling and 'awkward' flight schedules.
Now this may sound wonderful to those of you not coming with me (which is the entire rest of the world because I'm going on my own), but I'm going on my own to a big conference in America and there's a big dinner event and 'networking opportunities' and that sounds like a bloody nightmare to me. Yes, it's 25 degrees and sunny at the moment, and I get a couple of days off, and I've never been there before, and I get to travel in business class (you get your own telly!), and the hotel's in Disney's Animal Kingdom... but come on, it sounds a bit dull doesn't it?
Before you start feeling sorry for me, I've got a plan. The worst thing about all this is that I'll be out of the office for so long, so I'm going to take some work I don't understand with me, record some people shouting at me before I leave, make some small but significant mistakes whilst checking in (and hope no-one finds out about them), allow terrible creative decisions to be made with the hotel decor without saying anything, and lose my wallet before I arrive so I can recreate the whole 'working in an office' experience in my hotel room: it's important to keep the routine going after all.
.....posted at 10:31 am permalink
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